Pay for results, not
for figuring it out

Onboarding Snapshot
Perfect for a first look

What you’ll discover
$0
/ month
Black check mark symbol on transparent background.
How clear (or confusing) your current brand messaging is
Whether your website is helping or hurting conversions
Your real unique selling point
The biggest missed opportunities to convert more visitors into customers
Get Your Snapshot
Backkr
Turn insight into action

Pricing from
$49
/ month
Your top 3 customer types, including motivations, pain points, objections, and buying triggers
Exactly how to speak to the right audience across your website
Where people drop off in your customer journey and how to fix it
What to prioritise next (so you stop wasting time on low-impact marketing)
Customer Journey Mapping - full journey from first click to conversion
Use a clear “do this next” task dashboard that saves hours every week
Find Your Real Customers
Enterprise
Built for scale, teams, and client accountability

Designed for
$POA
/ month
Business coaches overseeing client progress
Agencies managing multiple client accounts
Franchises needing consistent marketing across locations
Talk To Our Team

Chat to our team

One campaign, page update, or positioning shift informed by real customer motivation often covers the cost of Backkr many times over.
Customer profile summary for Mia, a 28-year-old freelance marketer from New Zealand using mobile to access an e-commerce startup site, browsing mainly evenings with short sessions focused on homepage and about pages, showing moderate engagement and high exits.
FAQ's
How is Backkr better than hiring an agency or consultant?
Do I need marketing or technical experience to use Backkr?
Do I need a lot of website traffic or conversions for this to work?
Do you work with B2B, B2C, product or service businesses?
How long does set up take?
What if the Backkr information contradicts what I think I know about my customers?
Can I cancel anytime?
What’s your refund policy?
How do I sign up?
What kind of support do you offer?
What kind of results can I expect?
Do I need to install anything on my website?
What data sources do you connect to?
Can I use my existing customer research or personas?
Does this work for seasonal businesses?
How often are insights updated?
How detailed and actionable are the insights?
Do you create and copy or landing page copy?
How do I measure success and ROI?
Can I use insights without a paid campaign budget?