Your smarter marketing assistant

Your data reveals who actually converts and why. Say goodbye to wasting time and money.

Stop guessing. Start knowing.

You're expected to prove ROI with incomplete information
"Leadership wants better results but won't approve budget without proof it'll attract the right people"
Hard to justify spend when you're not sure which segments actually convert

"Sales complains about lead quality but can't tell me what 'good' looks like"
You need data showing who closes, not opinions about who should close

"I'm defending every budget decision with partial data and educated guesses" Your analytics show what happened, not why it happened or what to do next - Backkr does

The gap between who you think converts and who actually converts is costing you budget and credibility

You've built customer personas based on:
Sales feedback (biased toward recent deals)

Industry best practices (based on other companies)

Leadership assumptions (based on who they think the customer is)

Meanwhile, your website data tells a different story

You need insights you can take to leadership that hold up under scrutiny.

The segment you're ignoring has 3x higher conversion rate

Your best customers care about motivation X, but all your messaging focuses on Y

The channel you're about to cut is your only profitable acquisition source

Turn your data into a customer playbook within 10 minutes

Step 1
Connect your data

Log in with the email address attached to your Google Analytics (GA4) account.

Step 2
We analyse patterns

Step 3
You get clear direction and tasks to achieve

Target the right people with messaging that resonates.

Stop defending budget based on "best practices."

Show leadership exactly which segments convert, which channels drive revenue, and why.

Get insights leadership can't ignore.