Stop guessing who your customer is. Know.

Name: Backkr
Availability: InStock
Rating: 4.8 (1 reviews)
Author: Backkr

Turn your website data into a clear picture of who buys from you and why.
Then attract more of them.

See How It Works

Find Your Real Customers

You're probably marketing to the wrong customer...

Your website data reveals who's actually buying and why – usually not who you expected.

We hear what you're saying and we've got your back.

"I know what I am selling is great, but my marketing message isn't landing"

"I'm guessing at what resonates when it comes to marketing instead of knowing"

"I've tried three different targeting strategies and nothing seems to stick"

"My best leads come from random channels I'm not even focusing on"

Find Your Real Customers

We show you who is buying,
then help you find more of them

Know why they actually buy

Discover the real motivation behind purchase decisions.

Not what customers say in surveys, but what your data reveals about behaviour.
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Stop marketing to the wrong people

Focus your budget and time on attracting customers who need what you offer for the reasons you can deliver on.

Build campaigns that convert

Create messaging and targeting based on proven buying patterns, not assumptions about what should work.

A local shoe shop owner was sure her customer was a 60+ woman earning $100k.

Backkr showed the truth: her best customer type was 35–40 year old women earning ~$85k
who actively choose premium footwear to keep up with local trends.

Same business.
Same products.
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Completely different customer and marketing that finally made sense.

“As a small business owner, I’ve found Backkr to be perfectly suited to my beginner needs.

It guides you through the world of marketing in a way that feels helpful rather than overwhelming.

As someone who likes to be hands-on in my business, it’s been a great tool for building my skills in this area."

- Millie Taylor
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